How
Service Excellence Increases Your Profits
Increasing
profits is simple: Increase revenues, decrease expenses and voila!
- a bigger bottom line. How does Service Excellence fit into this
picture? Isn't "Service Excellence" a fancy way to say,
"you need to spend more money" - which we know means
reducing profits, not improving them?
Hardly.
Service Excellence means consistently delivering tremendous value
to your customers while earning a fair profit. It means understanding
the lifetime value of a customer to your business, not just the
profit per transaction. It means building systems for service
delivery. It means people that are truly customer-focused. Service
Excellence is all about creating a culture of delivering value.
In this
presentation you will learn:
-
How increased customer retention will result in dramatically increased
profitability
-The value of a new customer compared to the value of a retained
customer
-The key measurements you need to monitor the true health of your
business
-The elements of a profitable value proposition (Hint: It's NOT
just about price!)
-How to use the Service Triangle manage the customer experience
and build a culture of Service Excellence
-A process you can use to transform potential into profits in
your journey to delivery Service Excellence.